SGS Final Ad Variations | Connected Global
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SGS CAMPAIGN SPRINT MNAQ CASE STUDY // ALL FINAL ADS

Ad 1: Agility & Continuity

Format: AE Animation (Template 3)
Goal: Target APAC Leadership/Ops by addressing fears of operational downtime during transition.

Steven Du Tam Sophia Johan O’Connell Juan Smith Riaan Jonker
Connected
Connected
Specialist TIC Facility Delivery
Sponsored
Consolidating technical facilities shouldn’t mean pausing your revenue. When MNAQ needed to unite operations previously spread across six leases and three facilities, the vision was bold. But when a critical lease fell through on the eve of construction, the project required extreme agility.… see more
MNAQ Case Study
Uniting six testing facilities with absolute certainty.
60+
Daily deliveries managed seamlessly
ZERO
Disruption to live operations
De-risking complex consolidations
connected.com.au
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Ad 2: ECI & Cost Certainty

Format: High-Res Carousel
Goal: Financial risk mitigation and upfront cost certainty to appease the global finance layer.

Geraldine Picaud Marta Vlatchkova Barry O’Donoghue Bruce Larsen
Connected
Connected
Specialist TIC Facility Delivery
Sponsored
How do you guarantee cost certainty on a highly complex laboratory build? You resolve buildability issues before construction even begins. For MNAQ’s new national campus, Early Contractor Involvement (ECI) was the difference between budget blowouts and absolute precision.… see more
Lab Facility

Buildability resolved.

Cost certainty guaranteed.

Connected
De-risking Delivery Through ECI
connected.com.au
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Ad 3: Complex Infrastructure

Format: High-Res Static
Goal: Emphasize technical complexity of TIC environments to resonate with operators/RE managers.

Lorena Espada Anna Roberts Luke Menzies
Connected
Connected
Specialist TIC Facility Delivery
Sponsored
You aren’t just moving a laboratory. You are relocating your License to Operate. Transforming a 30-year-old industrial facility into MNAQ’s state-of-the-art scientific campus required more than standard construction. It required fully integrated PC1 and PC2 suites, precise HVAC and fire systems…… see more
Lab Utility Infrastructure

Standard builders build shells.

We build the science.

Connected
Infrastructure for PC1 & PC2 Environments
connected.com.au
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